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SURYA VAN POOL DELIVERS BIG SAVINGS ON DAILY COMMUTE 9.12.14

Program will have taken an estimated 100,000 miles off the road by end of October

CALHOUN, Ga. — Sep. 12, 2014 — Surya has saved its employees hundreds of dollars in fuel and maintenance costs and thousands of miles on the road since the launch of a company-sponsored van pool at the beginning of June. To date, 14 employees living in the Atlanta area and surrounding suburbs are actively participating in the van share program, which is partially subsidized by Surya as a benefit to employees with high mileage commutes to the company’s Calhoun, Ga., headquarters.

Surya has contracted with vRide, a shared ride platform, to provide the van, which is regularly serviced and maintained by vRide to help ensure safety and reliability. As of Aug. 31, the van pool has logged approximately 8,500 miles, significantly fewer miles than the 60,000+ miles that would have been driven by van share members individually during the same period.

“In addition to reducing fuel costs and carbon pollution, ridesharing allows employees to relax on their way to work rather than face the stresses of traffic congestion,” said Satya Tiwari, president, Surya. “We realize the commute from Atlanta to Calhoun can be challenging and are excited that so many of our employees are taking advantage of the program. Surya is a great place to work and the convenience of a shared ride will make us an even more attractive employer for talent residing in Atlanta and surrounding areas.”

Surya is planning to add more van pools once it relocates to its new corporate headquarters in Cartersville, Ga., currently slated for late 2015. The additional vans will run from the Chattanooga, Tenn., area as well as nearby locations such as Rome and Dalton, Ga., where a number of Surya employees reside.

To learn about Surya’s commitment to environmental stewardship and social responsibility, visit www.surya.com/social-responsibility.
 

SURYA TO UNVEIL EXTENSIVE NEW OUTDOOR OFFERING AT CASUAL MARKET 9.08.14

Brand to showcase more than 700 new outdoor products in an array of styles, colors, sizes and price points

CALHOUN, Ga. — Sep. 8, 2014 — Surya is set to introduce a significantly expanded outdoor product offering at the 2014 International Casual Furniture & Accessories Market, to be held Sept. 16-19 at The Merchandise Mart in Chicago. Featuring a range of coordinating accessories across multiple categories along with high-performance materials, the new offering will make it easy for end consumers to achieve a complete and cohesive look for their outdoor living spaces.

In addition to debuting several hundred products within its existing outdoor categories (rugs, pillows and poufs), Surya is launching a number of new categories, including outdoor lighting, mirrors, ceramic planters, garden stools, hurricane lamps and candle holders in a variety of rich textures and finishes. Styles range from global-inspired designs and overscaled tropical motifs to solids, stripes and geometric patterns – all available in vibrantly-hued warm and cool color palettes for convenient mixing and matching.

The brand’s new pillow and pouf collections are constructed of premium fabrics, including Sunbrella, to bring style and comfort to outdoor spaces while providing superb weather resistance and durability. Several innovative rug constructions, such as a crocheted look typically seen only in indoor rugs, will be on display, as will a new outdoor collection from HGTV design personality Candice Olson.

“As consumers spend more time outside, they are looking for accessories that will enable them to create inspired outdoor living spaces that complement their indoor spaces,” said Satya Tiwari, president, Surya. “As with our indoor offerings, our goal in expanding our outdoor line is to simplify the shopping experience by providing a single resource for coordinating outdoor accessories. In addition to offering a broad range of fashion-forward products, we will provide sales and merchandising tools to help retailers grow their outdoor business. We look forward to extending our reach in this important segment.”

Surya has created a dedicated team to promote and sell its expanded outdoor line, including casual furnishings industry veteran Jim Levine, who was recently brought onboard to head the outdoor initiative, and a group of regional sales representatives who will target specialty outdoor retailers throughout the United States.

Market visitors are invited to explore the colorful new outdoor line at Surya Outdoor Booth 7-4123 from 8:30 a.m. to 6 p.m. on Tuesday, Sept. 16 through Thursday, Sept. 18 and from 8:30 a.m. to 2 p.m. on Friday, Sept. 19.

Click here for a preview of Surya’s new outdoor introductions.
 

SURYA LAUNCHES THIRD ANNUAL "MILES FOR MEALS" FUNDRAISING CAMPAIGN 8.28.14

Aims to raise $50,000 to feed daily lunches to more than 3,300 school children in Northern India

CALHOUN, Ga. — Aug. 28, 2014 — Home accessories brand Surya is gearing up once again for the company’s annual fundraising campaign in support of Akshaya Patra, one of the world’s largest NGO-run meal programs. On Saturday, Oct. 4, more than 45 Surya employees and partners will participate in a half marathon event in Cumming, Ga., to help provide meals for thousands of school children in villages in Northern India where Surya’s weaver community resides.

Since its inception in 2012, Surya’s Miles for Meals program has raised more than $70,000 for the non-profit organization, which serves a freshly prepared, nutritious lunch each day to more than 1.4 million children throughout rural India. The program not only helps to address hunger and malnutrition, but also provides an incentive for children to stay in school so that they have the opportunity to thrive as adults.

“My father, Surya founder Surya Tiwari, started his career as a teacher in a small village in India and recognized early on the role of education as a catalyst for social mobility,” said Satya Tiwari, president, Surya. “We are very conscious of the health and educational challenges in rural areas and, like Akshaya Patra, want every child to have access to food and education and the chance to break the cycle of poverty. Through the Miles for Meals initiative, Surya and our customers and partners can make a real difference in the lives of thousands of children and their families.”

In response to the strong support for Miles for Meals last year, Surya has raised the bar even higher this year, setting a fundraising goal of $50,000. Donations are tax-deductible and can be made through Oct. 30, 2014 via the following site: http://www.razoo.com/story/Surya-2014. It costs just $15 to feed one child for the entire school year.

To learn more about Akshaya Patra and Surya’s commitment to social responsibility, visit www.surya.com/social-responsibility.

View images of the Akshaya Patra lunchtime meal program.

SURYA NAMED TO INC. 500 | 5000 LIST FOR FOURTH STRAIGHT YEAR 8.21.14

Three-year revenue growth of 131 percent earns brand a spot on Inc. Magazine's 33rd annual list of fastest growing U.S. companies

CALHOUN, Ga. — Aug. 21, 2014 — Surya has been named for the fourth consecutive year to the Inc. 500|5000 list, an exclusive ranking of the nation's fastest growing privately-held companies. The home accessories provider is ranked 2,818 on the 2014 Inc. 500|5000 list, moving up from a ranking of 2,884 last year.

Focused on providing the widest selection of coordinating home accessories across a range of styles and price points, Surya has grown from $2.7 million in sales in 2004 to $82.3 million in 2013 while realizing consistent double-digit year over year revenue increases since 2004. Amidst a challenging economic climate, the company has continued to expand into additional home accents categories to help simplify the shopping experience for its designer and retailer customers. Surya currently offers more than 30,000 products across categories that include rugs, pillows, throws, wall decor, lighting, accent furniture, bedding and decorative accents, with 75 percent of large furniture retailers currently selling Surya products to their customer base.

“We are always looking for ways to better serve our customers while at the same time pushing the envelope to drive innovation within the industry,” said Satya Tiwari, president, Surya. “Being named to this prestigious list for the fourth year in a row is a testament to our commitment to deliver exceptional products and merchandising solutions that help our customers to grow their home accessories business. We are honored to be in the company of so many similarly-minded organizations and look forward to what the future will bring as we execute on our goal to become a $1 billion company within the next ten years.”

Earlier this month, Surya broke ground on a new $33 million corporate office and distribution facility located in Cartersville, Ga., which will measure one million sq. ft. when completed in late 2015. The expansion will not only enable the company to consolidate shipping and distribution for more efficient logistics and operations but will also accommodate the addition of more than 200 jobs within the next few years.

Inc. Magazine publishes the Inc. 500|5000 list each year to celebrate the most dynamic private companies in the United States. Surya will be recognized at the 33rd Annual Inc. 500|5000 Awards Ceremony to be held on Friday, Oct. 17 in Phoenix, Ariz.

The complete list of 2014 Inc. 500|5000 honorees can be found here.

Methodology
The 2014 Inc. 500|5000 list of fastest growing companies measures percentage of revenue growth from 2010 to 2013. To qualify, companies must have been founded and generating revenue by March 31, 2010. They had to be U.S.-based, privately held, for profit and independent—not subsidiaries or divisions of other companies—as of December 31, 2013.
 

SURYA INVITES DESIGNERS AND RETAILERS TO "STEP INSIDE" NEW VIRTUAL SHOWROOM 8.18.14


CALHOUN, Ga. — Aug. 18, 2014
— Surya has launched an interactive, 360 degree virtual tour of its 30,000 square foot Las Vegas Market showroom. Using Google Business View technology, the tour enables designers and retailers to conveniently access and browse Surya’s latest product offerings across all categories via any web-enabled computer or mobile device.

During the recent Las Vegas Market, Surya worked with a professional photography team to develop the virtual tour, which features high resolution panoramic views and intuitive navigation to offer a seamless showroom experience. Surya website visitors simply have to click on the virtual tour link under the Las Vegas showroom listing and can then “walk the showroom” at their leisure, viewing products from a number of angles and zooming in on items of particular interest.

“We understand that not everyone can make it to every market and that those who are able to attend often have very busy schedules, making it a challenge to visit every showroom,” said Satya Tiwari, president, Surya. “We wanted to provide an easy way for designers and retailers to not only see our large product assortment but also to view creative merchandising and display ideas that they can apply within their own spaces. Our ultimate goal is to offer a simplified shopping experience for our customers and, by enabling us to ‘bring our showroom to the customer,’ this innovative tool helps us to achieve that goal.”

Surya continues to leverage technology to make it easier for customers to access products, including an enhanced website that features the ability to zoom in on product images to see fine details and a convenient iPad®/iPhone® app that enables 24/7 access to the Surya catalog and current inventory. Over the course of the year, Surya plans to create virtual tours for its Atlanta, Dallas and High Point showroom locations also and will update all tours on an annual basis.

Click here to take a virtual tour of Surya’s Las Vegas showroom. View highlights from the tour.
 

SURYA NAMED WINNER OF GLOBAL GOODNESS AWARD 8.14.14


CALHOUN, Ga. — Aug. 14, 2014 — Rug and home accessories provider Surya recently was honored with a Global Goodness Award for its charitable outreach and promotion of sustainable practices. Sponsored by Las Vegas Market, the semi-annual awards program was launched in 2013 to recognize furniture, gift and home decor companies who demonstrate eco-friendly, sustainable and socially responsible activities.

Surya actively supports economic opportunity for the more than 50,000 weavers and artisans that it employs in Northern India, and empowers women by providing fair wages and a safe working environment. Recognizing the role of education as a catalyst for social mobility, the company annually sponsors high school scholarships for 200 Indian girls through East Meets West and vocational training for 160 students through Project Mala. Additionally, Surya partners with Akshaya Patra to provide 7,300 children in rural India with nutritious lunches to help keep them in school and participates each year in the “Miles for Meals” half-marathon to raise additional funds for the organization. Surya’s sustainability initiatives include the use of natural dyes and sustainable materials such as wool, cotton, jute and sisal across its product lines, along with recycled materials such as denim, leather, tires and sari silk.

“At Surya, one of our core values is to ‘make a difference’ by positively impacting the environment, society and communities in which we operate whenever possible,” said Satya Tiwari, president, Surya. “Through a focus on social stewardship, both in India and locally in Calhoun, as well as the use of environmentally-friendly materials and processes, we are changing lives for the better every day. We are truly honored to receive this important recognition.”

Award winners were selected by a panel of independent judges that included Claire Johnson, Managing Editor, Giftware News; Julie McCallum, Editor in Chief, Gift Shop Magazine, and Caroline Kennedy, Editor in Chief, Gifts and Decorative Accessories.

To learn more about Surya’s commitment to social responsibility, visit www.surya.com/social-responsibility.
 

SURYA BREAKS GROUND ON ONE MILLION SQUARE FOOT FACILITY 8.06.14

Expansion expected to bring more than 200 jobs to North Georgia over next several years

CALHOUN, Ga. — Aug. 6, 2014 — Surya broke ground yesterday on its new one million square foot warehouse and office headquarters in Cartersville, Ga. Attendees at the groundbreaking ceremony included Surya Founder Surya Tiwari, Surya President Satya Tiwari, Georgia Governor Nathan Deal, Bartow County Commissioner Steve Taylor and Consul General of India Ajit Kumar, along with Surya employees and members of the Cartersville-Bartow County Department of Economic Development. Work at the building site was scheduled to start today, and the facility is expected to be completed by August 2015 with a target move in date of late 2015.

“To optimally serve our customers, we need to not only have the best infrastructure possible for our warehousing operations and logistics but also a central location where our sales and marketing, design, creative, customer service and other teams can easily collaborate,” said Satya Tiwari, president. “Our location is ideal because we are able to support economic development in the community by bringing new jobs to the area while making our company more attractive to Atlanta talent due to the shorter commute time. This expansion is beneficial on many levels and we look forward to what the future will bring as we execute on our goal to become a $1 billion company within the next ten years.”

The new facility is located 15 minutes south of Surya’s current U.S. headquarters in Calhoun, Ga., which will continue to be used for warehousing some of the company’s more than 30,000 products.

Click here to view images of the groundbreaking ceremony.
 

SURYA ANNOUNCES WINNERS OF #SPOTTEDWITHSURYA CONTEST 7.30.14


CALHOUN, Ga. — July 30, 2014
— Home accessories brand Surya has announced the winners of its #SpottedwithSurya Instagram contest, which ran from May 28 – July 15, 2014. Chosen by Surya’s leadership team, the lucky winners include:

  • 1st Place: Whitney Reed // Gum Wall in Seattle, Wash. – $1,000 worth of Surya products
  • 2nd Place: Ingrid Brown // Amazon Jungle in Manaus, Brazil – $500 worth of Surya products
  • 3rd Place: Ashley Martin // Wedding in Hickory, N. C. – $250 worth of Surya products

To enter the contest, designers and retailers were asked to post to Instagram a photo of a Surya tote bag in an interesting or unusual location. Entries were judged on creativity and originality, with winning entrants receiving free Surya products. All of the entries can be viewed here.

“Each year, we distribute thousands of colorful and eco-friendly jute tote bags at markets and other events,” said Satya Tiwari, president, Surya. “The bags continue to be very popular and we are pleased to be able to offer market attendees a versatile and fashion-forward way to carry items both at market and in their daily lives. We were impressed with the creativity shown by all of the entrants and with the variety of places – both near and far – that people take our bags. We congratulate the winners.”

Launched in 2013, Surya’s Instagram page has more than 4,300 followers. Designers and retailers are invited to continue to post to Instagram images of Surya tote bags in interesting locations using the hashtag #SpottedwithSurya.
 

JIM LEVINE NAMED VICE PRESIDENT OF SURYA OUTDOOR 7.24.14


CALHOUN, Ga. — July 24, 2014 — Surya has appointed Jim Levine to the newly created role of vice president of Surya Outdoor. Levine is a veteran of the casual furniture industry where he has spent the last 32 years overseeing business operations, sales and marketing, supply chain management and product design for a variety of outdoor product lines.

In his new role, Levine will be responsible for expanding Surya’s outdoor product offerings while also building and overseeing a sales force focused specifically on retailers in the outdoor products category. Surya’s outdoor lines currently include rugs, pillows and poufs, with ceramics, hurricane lamps, tabletop products and outdoor mirror and lighting categories set to debut at the 2014 International Casual Furniture & Accessories Market in September.

Levine was previously owner and CEO of Porch & Patio, a casual furniture store that he grew from a single retail location to a seven-store chain, and also served as vice president at Robb & Stucky Patio, where he managed retail operations. He most recently headed up importing and manufacturing for a startup outdoor furnishings company. Levine has received and/or been nominated for the Apollo Award, the highest award given to a casual furniture retailer, five times.

“Under Jim’s leadership, we look forward to significantly growing our range of fashion-forward outdoor offerings to support our goal of becoming the premier provider of coordinating accessories for the outdoor living segment,” said Satya Tiwari, president, Surya. “Jim’s wealth of experience in the outdoor industry combined with our ability to quickly bring to market products for a variety of lifestyles and budgets, and strong focus on service will be instrumental in expanding our presence in this valuable segment moving forward. We are excited to welcome Jim to the Surya team.”

Levine will be based in Florida and report to Seth King, vice president of Sales.
 

SURYA GARNERS ICON HONORS AWARD FOR TECHNOLOGY INNOVATIONS 7.16.14

Home accessories brand also earns Best Visual Display recognition for Atlanta Market showroom

CALHOUN, Ga. — July 16, 2014
— Surya received two noteworthy awards during the recent Atlanta International Gift & Home Furnishings Market®, including an ICON HONORS Award for Technology Innovations in recognition of the home accessories brand’s comprehensive social media presence and strategy. Surya’s broad-reaching social media program includes regular postings of relevant content across multiple platforms, which can be shared by customers to generate brand awareness, showcase thought leadership and drive rug and accessory sales. The brand, which uses the “suryasocial” moniker on all of its social media sites, achieved several key milestones in 2013, including reaching 100K likes on Facebook, 5K followers on Pinterest and the launch of an Instagram page.

Surya was also recognized by AmericasMart® for outstanding visual presentation in a permanent showroom. Surya won a Best of Floor Award for its themed showroom, which artfully showcased a range of trends, including Modern Craft, Botanical, Heirloom and Metallic – unifying the vignettes, window displays and building lobby through use of an eye-catching bright pink color with orange and tan accents. This marks the third time that Surya has won the Best of Floor award.

“We are very honored to receive these esteemed awards,” said Satya Tiwari, president, Surya. “The Surya team works tirelessly to thoughtfully represent the depth and breadth of the Surya brand across all promotional mediums, whether that’s our social media platforms, showrooms and exhibit spaces or trade advertising. Our aim is not only to simplify the design and merchandising process for our designer and retailer customers but also to educate them on the power of social media and inspire them with fresh and innovative ideas that can be easily replicated.”

The ICON HONORS are sponsored by AmericasMart Atlanta, along with the Gift & Home Trade Association and Progressive Business Media. Honorees are selected by experts from the world of design, manufacturing and product development. AmericasMart Visual Display Award winners are determined by a distinguished panel of independent design and visual merchandising experts.

Connect with suryasocial on: Facebook, Pinterest, Houzz, Instagram, Twitter, YouTube, Google+

About ICON HONORS
With a stable of more than 50 honorees selected through rigorous judging from among thousands of submissions and nominations recorded over its first four years, ICON HONORS recognizes the highest levels of professional and personal accomplishment. Submissions and nominations are fielded across an array of categories. ICON HONORS are conferred annually in July in conjunction with The Atlanta International Gift & Home Furnishings Market. For more information, visit www.americasmarticonhonors.com.

About AmericasMart
AmericasMart Atlanta is the nation’s only global wholesale marketplace housing the world’s single-largest collection of home, gift, area rug and apparel merchandise. The largest of AmericasMart’s 14 annual Markets and shows, The Atlanta International Gift & Home Furnishings Market and The Atlanta International Area Rug Market in January and July are the ignition switch for global retailing with buyers from every U.S. state and more than 90 countries discovering product in more than 1,400 showrooms and more than 2,500 temporary exhibiting companies. Located in downtown Atlanta, the AmericasMart complex contains more than seven million square feet of space. For more information, visit www.AmericasMart.com.
 
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