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SURYA INTRODUCES NOVEL CUSTOM RUG PROGRAM 10.17.14

Choice of fashion forward designs in multiple colorways, shapes and sizes for delivery in less than three weeks

CALHOUN, Ga. — Oct. 17, 2014 — Surya will unveil at High Point Market a new custom rug program that will enable designers and retailers to order custom tufted rugs for delivery within three weeks. Designed to meet the needs of customers who want a custom rug quickly, the innovative program offers a choice of eight machine-tufted rug designs and 8-12 colorways for each design. The rugs, which will be produced at Surya’s Calhoun, Ga., location, can be ordered in almost any size/shape combination, providing a significant range of custom options.

This latest offering builds upon Surya’s existing custom rug program, which allows customers to order custom sizes for more than 4,000 Surya rug designs across a range of handcrafted constructions, including hand-knotted, hand-tufted, hand-woven and hand-hooked styles.

“In today’s world, it is important not only to offer great designs and quality construction, but also to be able to quickly deliver the products that consumers need to create signature living spaces,” said Satya Tiwari, president, Surya. “We understand that the typical consumer has a vision of what their perfect room should look like and that one size or color combination doesn’t fit all. That’s why, in addition to offering more than 5,500 in-stock rugs, we have developed a flexible custom rug program designed to meet each customer’s home decor needs within a timeframe and budget that works for them.”

Market attendees are invited to visit Surya’s flagship showroom – Showplace 4100 – to learn more about the expanded custom rug program and view samples of the machine-tufted options. Surya is also hosting several educational and social events and will serve a complimentary hot catered breakfast and lunch each day, along with hors d’oeuvres and cocktails each evening. The showroom will be open daily from 8 a.m. to 8 p.m. A complete listing of showroom events can be found at www.surya.com/market-events.

SURYA RELEASES FALL 2014 CATALOG 10.10.14

Enhancements include new bedding category and expanded lighting section

CALHOUN, Ga. — Oct. 10, 2014 — Surya has announced the release of its fall 2014 catalog, featuring over 7,000 coordinating home accessories artfully displayed in an intuitive, easy-to-navigate format for simplified product location and a more efficient shopping experience. In addition to hard copy format, the new catalog can be accessed via Surya’s free iPad® app, which provides zoom-in capability for viewing of fine product details and the ability to check product inventory on the go 24/7.

Showcasing more than $100 million of product inventory, the 750+-page catalog includes hundreds of new products across multiple categories, including rugs, pillows, throws, wall decor, accent furniture, lighting, decorative accents and – new for this catalog – bedding. The lighting section has also been expanded to reflect significant additions to the category and now incorporates more product details for easier product selection.

For convenience, the best-selling products within each category are indicated by a Top Seller icon and also appear in a special Top Sellers section at the front of the catalog for quick reference. Surya guarantees shipment of its best-selling accessories and rugs (5’ x 8’ and 8’ x 11’ sizes) within two business days and ships all other in-stock items within three business days.

“As we continue to expand the depth and breadth of our product offering, it is important to make it as easy as possible for our customers to find the products they need to build a complete coordinated look,” said Satya Tiwari, president, Surya. “Our latest catalog not only provides a very logical and user-friendly way to view the variety of styles, colors, materials and constructions that Surya offers but also ignites the imagination with almost limitless design possibilities.”

The new catalog has been mailed to customers and is accessible digitally at www.surya.com/ecatalog/. Market attendees can also pick up a copy of the catalog during High Point Market at Surya's showroom – Showplace 4100 – which will be open daily from 8 a.m. to 8 p.m.

Click here to access high res images of the catalog.

SURYA PARTNERS WITH DWELLSTUDIO ON NEW LINE OF RUGS 10.08.14


CALHOUN, Ga. — Oct. 8, 2014
— Surya is set to launch an exclusive new line of rugs from DwellStudio at the Fall 2014 High Point Market. Designed to complement DwellStudio’s modern yet accessible design aesthetic, the debut collections feature clean, graphic lines and rich texture brought to life in a sophisticated color palette to create looks that are distinctly of-the-moment yet evoke a classic, artisanal feel.

Collections include:

  • Ludlow & Thompson – Traditional design motifs are re-envisioned in these luxe hand-knotted rug collections finished with an antique wash to lend depth and lustrous sheen.
  • Madison – This collection of hand-tufted wool rugs draws inspiration from classic geometric patterns to bring a sense of modern sophistication to interior spaces.
  • Rivington – Hand-woven of wool, this eye-catching collection features bold, graphic motifs reminiscent of ‘60s Op Art designs to create an energetic, contemporary look.
  • Tangier – Clean lines take shape in this collection of hand-knotted jute rugs, bringing rich texture and dimensionality while imparting a decidedly hip, down to earth feel.
 
“We are excited to bring our unique and signature art of the mix design philosophy to rugs for the first time,” said Christiane Lemieux, founder and creative director, DwellStudio. “We have always believed in gorgeous layers of texture and pattern to create amazing spaces with depth and soul. We also seek to give our designers and customers the tools that will allow them to create their perfect space. Whether it’s mixing a subtly textured rug with bold fabric choices or making the rug the statement piece, rugs provide the perfect way to pull any room together.”

DwellStudio is recognized for its streamlined design aesthetic that also achieves high marks for comfort and versatility. “Like DwellStudio, we are continually innovating and pushing the boundaries of what is possible in design,” said Satya Tiwari, president, Surya. “DwellStudio’s trendsetting style and fashion forward approach consistently result in beautiful, high quality products that are at once functional and stylish. Our brands share a natural synergy, making the partnership with DwellStudio a great fit as we continue to expand our product portfolio.”

Added Lemieux, “As a design house obsessed with quality, we believe we have found the perfect partner in Surya. Not only is Surya able to offer us a myriad of designs, materials and techniques, but they have made it possible for us to bring our design vision to fruition in a broad range of constructions – from gorgeous, hand-knotted creations to super hip shag – all in one place. We look forward to introducing the new rug collections at market and to further developing our partnership with Surya.”

Market attendees are invited to explore the DwellStudio line at Surya’s flagship showroom – Showplace 4100 – which will be open daily from 8 a.m. to 8 p.m. Surya is also hosting several educational and social events and will serve a complimentary catered breakfast and lunch each day, along with hors d’oeuvres and cocktails each evening. A complete listing of showroom events can be found at www.surya.com/market-events.

Click here to view high res images of some of the new introductions.

About DwellStudio
Founded in New York City in 1999 by Christiane Lemieux, DwellStudio is the design house for modern home and family furnishings. With sophisticated styling and fashion forward designs, the company’s products – which include furniture, bedding, home accessories and a line of baby and children’s furnishings – find excitement in the unexpected. DwellStudio is known for its contrasting styles, and the studio’s philosophy is simple: take classic elements and twist them into a modern setting, knowing that style is never static and the home is an ever-evolving place. DwellStudio furnishings can be found at their flagship store in NYC, in specialty and lifestyle shops around the world and at www.dwellstudio.com.

SURYA TO DEBUT MORE THAN 1,000 COORDINATING HOME ACCESSORIES AT HIGH POINT MARKET 10.03.14

Latest additions include significantly expanded bedding, lighting, decorative accents and outdoor lines

CALHOUN, Ga. — Oct. 3, 2014 — Surya will introduce more than 1,000 new products at High Point Market, reflecting a diverse range of colors, textures and lifestyles along with innovative new materials and constructions. Products across multiple home accessory categories will be showcased in themed vignettes throughout Surya’s redesigned showroom, providing design inspiration and merchandising ideas that can be easily translated to retail spaces.

Highlights of the new introductions include:
  • Expanded bedding line – Five new collections are available in both duvet and quilt sets with matching accent pillows and poufs for many designs. The collections span a range of color palettes – from earthy neutrals and softly muted hues to classic shades and trending indigo blue. Rich linen, cotton, velvet, silk and cotton sateen are embellished with fine details such as crocheted edges, embroidery, hand-stitching, pleating and ruching to create distinctive top-of-bed looks for an array of lifestyles.
  • Enhanced lamp offering – More than 150 new offerings feature an array of rich tones and finishes – all designed to coordinate with popular decor styles and trends. Many designs include textured shades, along with colored or metallic shade linings. The expanded collection also includes a number of crystal and glass lamps as well as coordinated table and floor lamps.
  • More decorative accents – Over 250 new vases, jars, bowls and novelty accents have been added to complement Surya’s rug and accessory offerings. Available in a variety of materials, colors and finishes, styles range from organic and rustic to global and elegantly refined – including Japanese-themed and Scandinavian-inspired looks.
  • Outdoor products expansion – A greatly expanded outdoor product line features vibrant color and high-performance materials. New outdoor categories include lamps, mirrors, ceramic planters, garden stools, lanterns and candle holders in an assortment of brights, earthy hues and neutrals for convenient mixing and matching.

New rug collections making their debut at market include a number of new machine-made collections in fresh hues such as purples, greens, blues and grays. Techniques such as drop stitching have been applied to the surface of the rugs to add texture and dimensionality, while overdyed and distressed patterns inspired by Surya’s hand-knotted rugs provide high-end designer looks at a very accessible price point. Also being launched are a number of flatweave collections, including Stallman, which features geometric patterns in refined neutrals with a distressed, vintage look, and Galvan, hand-woven of viscose with dainty geometric patterns in a soft pastel color palette.

Surya is also broadening its floor pillow offering to provide additional casual seating options. On-trend global motifs and tassel embellishments lend a relaxed Bohemian feel while a woven wool construction brings texture and durability. All floor pillow designs are also available in coordinating standard-sized pillows.

Rounding out the introductions are several new licensee designer collections, including inaugural collections from
Bobby Berk Home and Dwell, along with outdoor rugs, pillows and poufs from Candice Olson.

“We continue to innovate and diversify our product offerings to meet the needs of retailers and designers who want to be able to provide not only an expansive range of coordinating home accessories but well-thought out collections that make it easy to build complete looks,” said Lynne Meredith, vice president of product development, Surya. “We are excited to debut so many new styles, colors and constructions for both indoor and outdoor lifestyles.”

Market attendees are invited to explore the new collections at Surya’s flagship showroom – Showplace 4100 – which will be open daily from 8 a.m. to 8 p.m. Surya is also hosting several educational and social events and will serve a complimentary hot catered breakfast and lunch each day, along with hors d’oeuvres and cocktails each evening. A complete listing of showroom events can be found at www.surya.com/market-events.

Click here to access high res images of some of Surya's latest introductions.

SURYA OFFERS HIGH POINT MARKET ATTENDEES CHANCE TO WIN 50% OFF ORDERS UNTIL 2015 10.01.14


CALHOUN, Ga. — Oct. 1, 2014Surya is giving attendees at the Fall 2014 High Point Market the chance to win 50% off all Surya orders placed from Nov. 1 through Dec. 31, 2014.

To be eligible to win, showroom visitors simply have to complete and submit a brief online entry form at www.surya.com/market-registration/ by Friday, Oct. 10 and present an electronic entry confirmation at market. It is not necessary to be a current Surya customer to participate. Chosen by random, one lucky winner will be announced in Surya’s Fall Market Pulse e-newsletter in early November.

Other market promotions include:
 
  • 10% off of any market order (no minimum) for all attendees who schedule and keep an appointment with a Surya rep
  • Daily showroom specials and discounts

Market attendees are invited to visit the Surya showroom – Showplace 4100 – to explore more than 1,000 new products, including significantly expanded lighting and bedding lines, along with new outdoor and licensee collections. Surya will offer a complimentary hot catered breakfast and lunch each day and hors d'oeuvres and cocktails each evening.

A complete listing of showroom events can be found at www.surya.com/market-events. The showroom will be open daily during market from 8 a.m. to 8 p.m.

SURYA TO INTRODUCE HIP NEW COLLECTIONS FROM BOBBY BERK HOME AT HIGH POINT MARKET 9.30.14


CALHOUN, Ga. — Sept. 30, 2014
— Surya is set to launch an energetic new line of rugs and coordinating pillows from trendsetting home furnishings and decor brand Bobby Berk Home at the Fall 2014 High Point Market. Epitomizing minimalist urban luxury and featuring Bobby Berk Home’s signature mix of bold colors and modern design, the spirited collections reflect a stylish and youthful spirit well matched to laid-back lifestyles.

Debut collections include:
 
  • Mod Pop – Hand tufted of wool with carved details, these hip rugs feature retro designs reminiscent of the ‘70s brought to life with bright pops of color and bold graphic patterns.
 
  • Solid Bold – Fun and a touch of whimsy rule in this collection of hand-tufted cut pile and loop wool rugs with classic minimal forms and clean lines that take the floor in both vibrant hues and grounded neutrals.

“I wanted to create a line of rugs for people like me who love color, but find it hard to locate great rugs with minimal or cool patterns,” said Bobby Berk, founder and creative director of Bobby Berk Home. “My collection for Surya marries simple patterns with amazing colors that bring life to a room without overwhelming the space, all while providing affordable options that don’t sacrifice quality or style.”

The Bobby Berk brand has been named one of the top rising design brands in the country and Berk’s retail locations regularly make the list of top furniture/design stores in the cities in which they are located.

“Bobby Berk’s youthful design aesthetic and fresh mix of urban-focused styles are a perfect complement to Surya’s existing collections as we continue to expand our offerings to meet the needs of a diverse range of lifestyles and budgets,” said Satya Tiwari, president, Surya. “We are excited to work with a designer like Bobby who not only brings great design to the forefront but is truly passionate about what he does.”

Added Berk, “When I was ready to partner with a brand to design my first rug collection, Surya was really the only option in my mind. Having gotten to know the company and their team over the last few years, I've learned that they ‘just get it.’ Surya's dedication to quality and service and incredible drive are impressive to say the least and I couldn't be more excited to see this partnership grow.”

Market attendees are invited to explore the new Bobby Berk Home line at Surya’s flagship showroom, Showplace 4100, which will be open daily during market from 8 a.m. to 8 p.m.

Click here to view high res images of rugs and pillows from the collection.

About Bobby Berk Home
Bobby Berk Home is a definitive resource of affordable luxury for everything bed, bath and home. Since opening in 2006, BBH has emerged as a top source for beautiful modern furniture, accessories and décor via the discerning eye and impeccable style of founder Bobby Berk. At only 32, Berk has taken the world of modern design by storm online, and in his retail locations in New York City, Miami and Los Angeles.

The first BBH home furniture line is composed of upholstered sofas and sectionals, case goods, bedroom and dining room sets all designed and manufactured in the United States. The line is filled with fun shapes and colors and reflects Bobby’s goal of making everyone’s home a happy one. To learn more, visit www.BobbyBerkHome.com.

SURYA ANNOUNCES DYNAMIC ROSTER OF EVENTS FOR HIGH POINT MARKET 9.26.14

Candice Olson, Nancy Fire, Jason Harris and Jerry Epperson among presenters

CALHOUN, Ga.—Sept. 26, 2014—Surya is hosting a number of informative and engaging events at its flagship showroom, Showplace 4100, during the Fall 2014 High Point Market. Attendees will learn about exciting trends in global design, how innovative technologies are opening up new design possibilities and explore the latest in home décor – all within a casual, relaxed setting.

The event line-up includes:

Meet Candice Olson at “Coffee with Candice” | Saturday, Oct. 18 @ 10 a.m.We’re giving market attendees the chance to ask celebrity designer Candice Olson anything they want about decorating, design and the launch of her new outdoor products. Questions should be submitted to www.surya.com/coffeewithcandice by Friday, Oct. 10. Ten questions will be selected for presentation during an informal Q&A session with the designer. The attendees who submitted the chosen questions will also be invited to participate in a VIP chat with Candice and receive an autographed design book.

How Video is Changing the Design World | Saturday, Oct. 18 @ 2 p.m.Join founder of The Design Network (TDN), Jason Harris, as he moderates a panel discussion on how video is shifting the paradigm for interior design and home fashion. Panelists will include influential interior designers and TDN stars who are actively embracing the power of video, including Sara Lynn Cauchon, Anne-Marie Barton, Arianne Bellizaire, Lauren Clement and Karen LeBlanc. The TDN team is also offering free personalized Video 101 tutorials in the Surya showroom daily during market.

Global Greats: Home Design’s Creative Hits from a Worldwide Perspective | Sunday, Oct. 19 @ 11 a.m.Nancy Fire, founder of Design Works International and design director of HGTV HOME, will share the best in worldwide design gleaned from her recent travels in Paris, Amsterdam, London and Wales. Join us for an inside look at the home, fashion and lifestyle designs that will inspire home product ideas in the coming seasons.

Jerry Epperson on “The Evolution of Style and Merchandising” | Sunday, Oct. 19 @ 2 p.m.Jerry Epperson, founder and managing director of Mann, Armistead & Epperson, Ltd., and leading research authority for the furnishings industry, will share insights on how shifting demographics, changing lifestyles and the advent of new technologies are impacting style and merchandising trends. Jerry will be available at the conclusion of the presentation to sign his new book, 50 Years of Furniture Styling.

Fall Showroom Celebration | Sunday, Oct. 19 @ 6 p.m.Market attendees are invited to explore Surya’s newest introductions in home accessories while enjoying an open bar and hors d’oeuvres, along with a DJ and dancing.

“The face of home decor is changing as consumers become more invested in their living spaces and new technologies push the boundaries of what is possible,” said Satya Tiwari, president, Surya. “We are excited to offer market attendees the opportunity to hear from some of the home furnishing industry’s most respected leaders as they discuss current and emerging design trends and offer insights on how the quest for inspired design will continue to drive innovation moving forward.”

Market attendees who register at www.surya.com/market-registration by Friday, Oct. 10 will be entered for a chance to win 50% of all Surya orders until 2015. Attendees who schedule and honor an appointment with a Surya rep will receive 10% off their market order.

In addition to scheduled events, Surya will offer a complimentary hot, catered breakfast and lunch each day, along with hors d'oeuvres and cocktails each evening. Surya’s showroom at Showplace 4100 will be open daily from 8 a.m. to 8 p.m. during market.
 

SURYA KICKS OFF BREAST CANCER AWARENESS MONTH WITH "THINK PINK" PROMOTION 9.24.14

Portion of proceeds from sale of pink products to be donated to National Breast Cancer Foundation

CALHOUN, Ga. — Sept. 24, 2014 — For the second year, Surya has partnered with the National Breast Cancer Foundation (NBCF) to help increase awareness of breast cancer and the need for early detection and treatment.

From now through the end of October, as part of its Think Pink campaign, the rug and home accessories brand will donate 10 percent of proceeds from the sale of 60 pink products to NBCF in support of the foundation’s educational campaigns, research initiatives and national mammography program.

According to NBCF, it is estimated that one in eight women will be diagnosed with breast cancer in their lifetime. However, when breast cancer is detected early (at the localized stage), the five-year survival rate is 98 percent.

“Even one death from breast cancer is one too many,” said Satya Tiwari, president, Surya. “NBCF continues to be a great champion for women in the fight against breast cancer and we are pleased to partner with the organization in its ongoing mission to provide crucial education and support services to women throughout the world.”

Surya has a strong history of contributing to the social and economic welfare of the communities it serves. In addition to donations to NBCF, the company has committed more than $1 million to Akshaya Patra, East Meets West and Project Mala to provide children in rural India with quality education, nutritious meals and regular access to healthcare. Surya also sponsors the Veteran Pain Program, an initiative that provides medical grants to U.S. military veterans to help them resolve chronic pain.

To view Surya products eligible for the Think Pink promotion, visit www.surya.com/think-pink.

View high res images of all Think Pink products. 

About the National Breast Cancer Foundation, Inc.®
Recognized as one of the leading breast cancer organizations in the world, the National Breast Cancer Foundation’s (NBCF) mission is to save lives through early detection and to provide mammograms for those in need. A recipient of Charity Navigator’s highest 4-star rating for ten years, NBCF provides women Help for Today…Hope for Tomorrow® through its National Mammography Program, Beyond The Shock®, Early Detection Plan, MyNBCF online support community, and breast cancer research programs. For more information, visit www.nbcf.org.

SURYA VAN POOL DELIVERS BIG SAVINGS ON DAILY COMMUTE 9.12.14

Program will have taken an estimated 100,000 miles off the road by end of October

CALHOUN, Ga. — Sept. 12, 2014 — Surya has saved its employees hundreds of dollars in fuel and maintenance costs and thousands of miles on the road since the launch of a company-sponsored van pool at the beginning of June. To date, 14 employees living in the Atlanta area and surrounding suburbs are actively participating in the van share program, which is partially subsidized by Surya as a benefit to employees with high mileage commutes to the company’s Calhoun, Ga., headquarters.

Surya has contracted with vRide, a shared ride platform, to provide the van, which is regularly serviced and maintained by vRide to help ensure safety and reliability. As of Aug. 31, the van pool has logged approximately 8,500 miles, significantly fewer miles than the 60,000+ miles that would have been driven by van share members individually during the same period.

“In addition to reducing fuel costs and carbon pollution, ridesharing allows employees to relax on their way to work rather than face the stresses of traffic congestion,” said Satya Tiwari, president, Surya. “We realize the commute from Atlanta to Calhoun can be challenging and are excited that so many of our employees are taking advantage of the program. Surya is a great place to work and the convenience of a shared ride will make us an even more attractive employer for talent residing in Atlanta and surrounding areas.”

Surya is planning to add more van pools once it relocates to its new corporate headquarters in Cartersville, Ga., currently slated for late 2015. The additional vans will run from the Chattanooga, Tenn., area as well as nearby locations such as Rome and Dalton, Ga., where a number of Surya employees reside.

To learn about Surya’s commitment to environmental stewardship and social responsibility, visit www.surya.com/social-responsibility.
 

SURYA TO UNVEIL EXTENSIVE NEW OUTDOOR OFFERING AT CASUAL MARKET 9.08.14

Brand to showcase more than 700 new outdoor products in an array of styles, colors, sizes and price points

CALHOUN, Ga. — Sept. 8, 2014 — Surya is set to introduce a significantly expanded outdoor product offering at the 2014 International Casual Furniture & Accessories Market, to be held Sept. 16-19 at The Merchandise Mart in Chicago. Featuring a range of coordinating accessories across multiple categories along with high-performance materials, the new offering will make it easy for end consumers to achieve a complete and cohesive look for their outdoor living spaces.

In addition to debuting several hundred products within its existing outdoor categories (rugs, pillows and poufs), Surya is launching a number of new categories, including outdoor lighting, mirrors, ceramic planters, garden stools, hurricane lamps and candle holders in a variety of rich textures and finishes. Styles range from global-inspired designs and overscaled tropical motifs to solids, stripes and geometric patterns – all available in vibrantly-hued warm and cool color palettes for convenient mixing and matching.

The brand’s new pillow and pouf collections are constructed of premium fabrics, including Sunbrella, to bring style and comfort to outdoor spaces while providing superb weather resistance and durability. Several innovative rug constructions, such as a crocheted look typically seen only in indoor rugs, will be on display, as will a new outdoor collection from HGTV design personality Candice Olson.

“As consumers spend more time outside, they are looking for accessories that will enable them to create inspired outdoor living spaces that complement their indoor spaces,” said Satya Tiwari, president, Surya. “As with our indoor offerings, our goal in expanding our outdoor line is to simplify the shopping experience by providing a single resource for coordinating outdoor accessories. In addition to offering a broad range of fashion-forward products, we will provide sales and merchandising tools to help retailers grow their outdoor business. We look forward to extending our reach in this important segment.”

Surya has created a dedicated team to promote and sell its expanded outdoor line, including casual furnishings industry veteran Jim Levine, who was recently brought onboard to head the outdoor initiative, and a group of regional sales representatives who will target specialty outdoor retailers throughout the United States.

Market visitors are invited to explore the colorful new outdoor line at Surya Outdoor Booth 7-4123 from 8:30 a.m. to 6 p.m. on Tuesday, Sept. 16 through Thursday, Sept. 18 and from 8:30 a.m. to 2 p.m. on Friday, Sept. 19.

Click here for a preview of Surya’s new outdoor introductions.
 
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